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$9.47The Story
What if the only thing standing between you and the
seemingly impossibleâŚwas belief?
Most of your limits arenât physical. Theyâre psychological. In Beyond
Belief, bestselling author Nir Eyal (Indistractable, Hooked)
reveals how the hidden assumptions you carry shape what you see, how you feel,
and what you doâand how to replace them with beliefs that unlock your true
potential.
Grounded in neuroscience, psychology, and unforgettable case studies, Eyal
introduces the Three Powers of Belief: Attention, Anticipation, and Agency.
Mastering these powers transforms how you see challenges, feel about the
future, and act when it matters most.
Youâll learn how to:
- Spot hidden opportunities and solutions others overlook.
- Reclaim your mood, energy, and confidence by reshaping your beliefs.
- Stay calm, decisive, and in control when life feels uncertain.
- Break free from beliefs that sabotage your health, relationships, and career.
- Push further, last longer, and achieve beyond your limits.
If youâve ever quit too soon, stalled in your career, or sabotaged your own
goals, this book gives you the science and the system to go further than you
thought possible.
Surgeries without anesthesia. Placebos that heal. Resilience multiplied 240
times longer. Beyond Belief reveals the science behind these
breakthroughs and shows why your limits arenât fixedâtheyâre learned. And with
the right beliefs, you can achieve breakthrough results.
About the Author
Nir Eyal spent years in the video gaming and advertising industries
where he learned, applied, and at times rejected, techniques described in Hooked to
motivate and influence users. He has taught courses on applied consumer
psychology at the Stanford Graduate School of Business, the Hasso Plattner
Institute of Design, and is a frequent speaker at industry conferences and at
Fortune 500 companies. His writing on technology, psychology, and business
appears in the Harvard Business Review, The Atlantic, TechCrunch,
and Psychology Today.
Description
What if the only thing standing between you and the
seemingly impossibleâŚwas belief?
Most of your limits arenât physical. Theyâre psychological. In Beyond
Belief, bestselling author Nir Eyal (Indistractable, Hooked)
reveals how the hidden assumptions you carry shape what you see, how you feel,
and what you doâand how to replace them with beliefs that unlock your true
potential.
Grounded in neuroscience, psychology, and unforgettable case studies, Eyal
introduces the Three Powers of Belief: Attention, Anticipation, and Agency.
Mastering these powers transforms how you see challenges, feel about the
future, and act when it matters most.
Youâll learn how to:
- Spot hidden opportunities and solutions others overlook.
- Reclaim your mood, energy, and confidence by reshaping your beliefs.
- Stay calm, decisive, and in control when life feels uncertain.
- Break free from beliefs that sabotage your health, relationships, and career.
- Push further, last longer, and achieve beyond your limits.
If youâve ever quit too soon, stalled in your career, or sabotaged your own
goals, this book gives you the science and the system to go further than you
thought possible.
Surgeries without anesthesia. Placebos that heal. Resilience multiplied 240
times longer. Beyond Belief reveals the science behind these
breakthroughs and shows why your limits arenât fixedâtheyâre learned. And with
the right beliefs, you can achieve breakthrough results.
About the Author
Nir Eyal spent years in the video gaming and advertising industries
where he learned, applied, and at times rejected, techniques described in Hooked to
motivate and influence users. He has taught courses on applied consumer
psychology at the Stanford Graduate School of Business, the Hasso Plattner
Institute of Design, and is a frequent speaker at industry conferences and at
Fortune 500 companies. His writing on technology, psychology, and business
appears in the Harvard Business Review, The Atlantic, TechCrunch,
and Psychology Today.











