
The Story
EVERYTHING YOU KNOW ABOUT LEADERSHIP IS ABOUT TO
EXPIRE.
The old rulebook is dead. Leadership is no longer just about managing people -
itâs about managing chaos.
In sixty razor-sharp, micro-learning lessons, veteran CEO and Apprentice interviewer
Mike Soutar gives you the strategic courage to lead through disruption and a
rapidly evolving business world. This book strips away outdated and abstract
theories, and replaces them with essential mental models for unprecedented
times.
Learn from Soutarâs hard-won workplace experience, and be the person who turns
internal conflict into a competitive superpower, transforms failure into their
most valuable investment, and find out why being completely reasonable is
sometimes an indulgence no leader can afford.
Featuring exclusive, candid wisdom from interviews, case studies, anecdotes and
personal experience, Next Gen CEO has arrived just in time for
us to change our approach to business before itâs too late.
Timeâs up on outdated business models. Donât just survive the rapidly
changing business landscape. Design it.
About the Author
Mike Soutar is a successful media entrepreneur and one of Lord Sugarâs trusted advisors on the BBC's The Apprentice.
He co-founded Shortlist Media, a company he grew from a five-person startup to an award-winning enterprise employing 180 staff, which he ultimately sold for a multi-million-pound sum.
A veteran of the media industry, he has spent over three decades transforming businesses and mentoring new leaders.
Soutar has a diverse portfolio of board roles and advisory positions across technology, media, and culture, and is known for his no-nonsense approach to entrepreneurship, resilience, and leadership.
Description
EVERYTHING YOU KNOW ABOUT LEADERSHIP IS ABOUT TO
EXPIRE.
The old rulebook is dead. Leadership is no longer just about managing people -
itâs about managing chaos.
In sixty razor-sharp, micro-learning lessons, veteran CEO and Apprentice interviewer
Mike Soutar gives you the strategic courage to lead through disruption and a
rapidly evolving business world. This book strips away outdated and abstract
theories, and replaces them with essential mental models for unprecedented
times.
Learn from Soutarâs hard-won workplace experience, and be the person who turns
internal conflict into a competitive superpower, transforms failure into their
most valuable investment, and find out why being completely reasonable is
sometimes an indulgence no leader can afford.
Featuring exclusive, candid wisdom from interviews, case studies, anecdotes and
personal experience, Next Gen CEO has arrived just in time for
us to change our approach to business before itâs too late.
Timeâs up on outdated business models. Donât just survive the rapidly
changing business landscape. Design it.
About the Author
Mike Soutar is a successful media entrepreneur and one of Lord Sugarâs trusted advisors on the BBC's The Apprentice.
He co-founded Shortlist Media, a company he grew from a five-person startup to an award-winning enterprise employing 180 staff, which he ultimately sold for a multi-million-pound sum.
A veteran of the media industry, he has spent over three decades transforming businesses and mentoring new leaders.
Soutar has a diverse portfolio of board roles and advisory positions across technology, media, and culture, and is known for his no-nonsense approach to entrepreneurship, resilience, and leadership.











